My journey began in architecture, where I learned to marry structure with storytelling. Over time, designing spaces evolved into designing experiences ones as intuitive as a well-worn trail. Now, I channel my love for precision with a wanderer’s spirit, whether I’m mapping user flows or literal road trips (30 states, 11-hour drives, and one very opinionated GPS).



Until the next adventure,
Fatima


What I do best

Problem-solving with precision

From AR apps to SaaS dashboards, I turn chaos into clarity  one obsessive iteration at a time.
Bad design keeps me up at night; good design sends me down rabbit holes of curiosity.
I’ll reverse-engineer both to understand the “why” and find better solutions.

Data with soul

I design at the intersection of analytics and empathy where numbers reveal patterns, but people reveal purpose.
Data helps me uncover what users do, while empathy helps me understand why they do it. Because the most meaningful designs aren’t just data-driven  they’re human-informed.

Wireframing as storytelling

My notebooks are 50% app concepts, 50% coffee stains. (Priorities)
Every product I encounter from a museum exhibit to a roadside diner menu gets mentally dissected. How was this made? What would I tweak?

My journey began in architecture, where I learned to marry structure with storytelling. Over time, designing spaces evolved into designing experiences ones as intuitive as a well-worn trail. Now, I channel my love for precision with a wanderer’s spirit, whether I’m mapping user flows or literal road trips (38 states, 11-hour drives, and one very opinionated GPS).

When I’m not designing, you’ll find me


In my studio, throwing ceramics that almost never wobble (progress > perfection).

Writing travel blogs no one asked for (but my mom swears they’re riveting).

Chasing whatever sparks joy that day sketching roadside diners, testing chili recipes, or hunting moss for no reason.

Let’s build something that feels like home.
Whether it’s a seamless app, a wild design challenge, or debating the perfect road-trip snack I’m here for the journey.

P.S. Ask me about the coffee shop in Tennessee where I redesigned their menu app on a napkin. (The barista paid me in espresso shots fair trade.)